Vivere o Sopravvivere // Pierpaolo Adda // Graphic Design for Music
In this project I took care of the art direction, packaging design, logo and graphics.
ABOUT THE ALBUM
VIVERE O SOPRAVVIVERE
Music and Lyrics by the Italian songwriter Pierpaolo Adda.
To represent the warmth of the feelings of this album I chose to blend two icons known to everybody, The heart and the guitar, immersed in a flow of blood ❤ + 🎸 + 🩸, placing the heart outside the guitar to make it visually more vulnerable, like the lives expressed in some songs on this album.
In my works I always love to mix analog and digital and in this creation I tried to combine the effect of the engravings, the texture of the banknotes with a lively color palette, to create an intense chromatic effect.
By enlarging the illustrations and observing the detail of the lines, the color breaks down, revealing colors that are perceived but not noticed in the total view.
A bit like analyzing a drop of blood under a microscope.
Pierpaolo Adda
The author Pierpaolo Adda, well known in the Italian musical environment, was the drummer of the beat group “The Kings“, also co-author of the famous song “Caffè amaro”. In more recent times he was the creator, soul and organizer of the “International Soave Guitar Festival“, one of the main European events dedicated to the guitar and which lasted 21 years.
